Rudy helps organizations transform themselves into digital businesses and delivers exceptional multi-channel customer experiences.? Leveraging his deep operational experience in eCommerce, service design, and strategic alliances.?? He is currently leading an effort at IBM to develop an enterprise transformation strategy around content management to support the future of data driven digital marketing and 1:1 personalized content delivery.
In this role, as President-Elect, Rudy will partner with the President, to help oversee, guide, and support all VP positions and committees.? A primary goal is to help to develop innovative events and activities to drive high quality, relevant and timely programs to the Marking and Business Communities by working with board members and specifically, the Programming Advisory Board Members.